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Why You Should Use Pinterest for your Business
Pinterest is now the fastest growing website on the internet by member growth. (jeffbullas.com, 2018)
That on it’s own is pretty impressive, now factor in the fact that 88% of Pinterest users have or regularly do purchase products they have previously pinned, and there’s your reason to get on Pinterest now.
Pinterest’s users tend to spend more on online shopping than other social media shoppers.
This means if you have a fairly visual product, Pinterest marketing is a sure bet.
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Pinterest works like a series of mood boards. The site allows users to post, or “pin” images to self-created photo galleries. These pins allow marketers glean insights into their customers minds.
With 250 million monthly active users, Pinterest is one of the fastest-growing social media platforms out there.
It may not be the most popular platform out there, but it does have some pretty awesome advantages.
In fact, Pinterest pins get more shares on average than Twitter and Facebook.
It’s still a majority-female platform but the male demographic is growing rapidly.
It’s super visual, and it might be just right for your company.